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Hyundai CRADLE
Open Innovation Challenge 2022

Mobility Society Transformation Starts Here. And We Need You!

Hyundai CRADLE Berlin is driving open innovation through accelerating the development of advanced future technologies that align with Hyundai Motor Group’s long-term strategic direction, such as mobility services, smart cities and eco-friendly technologies. We are here to establish the future all together where all forms of transportation function seamlessly, safely and sustainably.

The Hyundai CRADLE Open Innovation Challenge 2022, “Advancing Smart & Sustainable Mobility”, is set to identify the best entrepreneurial and technological projects developed in Europe in the automotive and mobility sector.

Application phase has been closed.

The team is reviewing all application and will get in touch with the applicants in the coming weeks. Stay tuned for more challenges!

Check out FAQ

A joint effort by

To find out more about the partners click on the respective company logo.

General Topics

We are looking for innovative ideas and practices that will make a difference in the area of "Advancing Smart & Sustainable Mobility". Find your challenge within one of these four themes.

1

Software Defined Vehicles

We aim to advance even further in the field of Software Defined Vehicles. We are looking for innovative technologies in the areas of Infotainment & Customization, Driving Prediction Solutions and Camera & Sensor technologies.

Check Out Challenges

Click here to find out more about this topic and apply for the challenges.

2

Battery and Fuel Cell Electric Vehicles

Hyundai is rethinking the powertrain of tomorrow. We want to offer smart and sustainable solutions in the fields of Battery technologies, Hydrogen technologies and E-Motor technologies.

Check Out Challenges

Click here to find out more about this topic and apply for the challenges.

3

Production 4.0 and Chassis

We want to revolutionize manufacturing methods and the car’s chassis. Together, we can transform the automotive industry, by collaborating on Production 4.0 and innovative chassis solutions.

Check Out Challenges

Click here to find out more about this topic and apply for the challenges.

4

General Innovation Solutions

Hyundai is constantly looking for innovative solutions in all fields of new mobility solutions. In case your solution does not fit into one of the above solution areas but you would still like to connect with Hyundai to accelerate innovation in mobility, please apply for topic 4.

The future of mobility is as diverse as it is exciting, and such is the European tech scene with its innovations in mobility services, energy, software and artificial intelligence.

Edvin Eriksen

Head of Hyundai CRADLE Berlin

Hyundai

For whom?

We are looking for the best entrepreneurial technologies developed in Europe in the automotive and mobility sector.

Startups

From Pre-Seed (MVP Stage) to Scale-Ups: startup teams working on the development of novel hardware and software solutions in the mobility and automotive sector.

Academia & Universities

R&D and University teams working on automotive-related applications both hardware and software.

SMEs & Collaborators

Established SMEs in the automotive and mobility space that can contribute to the Hyundai business units with existing or newly developed technologies and hardware applications.

Startups

From Pre-Seed (MVP Stage) to Scale-Ups: startup teams working on the development of novel hardware and software solutions in the mobility and automotive sector.

Academia & Universities

R&D and University teams working on automotive-related applications both hardware and software.

SMEs & Collaborators

Established SMEs in the automotive and mobility space that can contribute to the Hyundai business units with existing or newly developed technologies and hardware applications.

What‘s in it for you?

We are offering the opportunity to initiate PoCs, receive strategic funding, as well as to gain access to our R&D resources.

  • Proof-of-Concept Opportunities

    Initiate paid PoCs in Germany with Hyundai as leading multinational corporation.

  • Opportunity of Project Funding

    Get an opportunity to receive strategic funding for the joint development with Hyundai R&D teams.

  • Access to R&D Resources

    Access R&D and Strategic Partnerships Groups of Hyundai for collaboration and networking.

Timeline

For a more detailed overview of our challenge schedule, you can find our timeline below.

Still interested?

Learn more about the OI Challenge and frequently asked questions here.

QUESTION 1

Who can apply?

The Hyundai CRADLE Open Innovation Challenge is open for applications from European startups from Pre-Seed to Series C+ stages, university teams/academia and strategic partners that develop hardware and/or software solutions in the automotive sector.

QUESTION 2

How can I apply?

Companies that fulfill the foregoing conditions can fill out the application form.

Filling out all the details should not take more than 15 minutes.In the following process, we will review your submission and transfer all applications to the respective business units within Hyundai where relevant decision-makers will decide about the next steps.

After this process we will get in touch with you and let you know about the outcome and potential collaboration.

QUESTION 3

When is the deadline for the application?

The deadline is 17th June, 2022, 11:59pm CEST.

QUESTION 4

Who will judge the applicants and what will the startup selection process look like?

All applications will be screened and evaluated by the Hyundai CRADLE Berlin Team and the R&D Teams from Hyundai EU.

The selected startups will take part in a fully virtual interview process, which will be executed by the supporting Startup Autobahn Team.

QUESTION 5

My business has not launched and is still in the theoretical stage, can I still participate in a challenge?

We are very sorry, but then we cannot consider the application. The goal of this challenge is to generate a PoC that is based on an existing product (at least a prototype) in order to build on it afterwards.

QUESTION 6

My company has been established for 5+ years. Can I still enter the application phase?

Of course, you are then welcome to apply to us. Besides startups we are also looking for university teams/academia and strategic partners that develop hardware and/or software solutions in the automotive sector.

QUESTION 7

Can I apply with multiple solutions?

You can apply with multiple solutions if they comply with the criteria.

More questions? Reach out to us.

Behind the scenes

Hyundai CRADLE and STARTUP AUTOBAHN are proud to collaborate on the Hyundai CRADLE Open Innovation Challenge 2022.

Hyundai CRADLE is Hyundai Motor Group’s corporate venturing and open innovation business, which partners and invests extensively in promising global startups to accelerate the development of advanced future technologies that align with the company’s long-term strategic direction such as mobility services, smart cities, robotics and eco-friendly technologies.

CRADLE Berlin is leading the regional market operation and has the exciting mission to identify startups, universities and strategic partners that focus, amongst others, on ‘Disruptive Innovation’ being developed in the European region.

As a strategic investor, we are exploring disruptive tech and business ideas and are supporting European research and technology development at a regional level.

official website of Hyundai CRADLE

STARTUP AUTOBAHN is an open innovation platform that provides an interface between innovative tech companies and industry-leading corporations. The basis of the program is the partnership that develops between startups and the corporate business units. The two entities hold on equal footing from the get-go: together they evaluate the potential for a joint venture, move forward to pilot the technology, and work to achieve the ultimate goal - a successful production-ready implementation. Designed with the intention to exceed startup acceleration, STARTUP AUTOBAHN moderates a community for collaboration with a focus on implementable results.

Mercedes-Benz AG, Plug and Play Tech Center, the University of Stuttgart, and ARENA2036 founded STARTUP AUTOBAHN in 2016 as a platform with a global reach. Since then, the partnership has grown exponentially to 35 partners.

official website of Startup Autobahn powered by Plug and Play

Reach out to us

For more information on the OI Challenge reach out to us on social media or via E-mail.

On Social Media

We are present on all big social media channels.

#startupautobahn

Via Email

If you have any further questions that haven’t been answered by our FAQ, don’t hesitate to reach out to our project contact.

m.wurth@pnptc.com

STARTUP AUTOBAHN powered by Plug and Play

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